Ethics, AI Ethics, and Data Management Policy 2025 – 2027

JMurrayAthletics is committed to maintaining the highest levels of accuracy, integrity, transparency, and responsibility across all content, technology, and community interactions. This Comprehensive Ethics Policy outlines how we produce journalism, how we use AI tools, and how we collect, manage, and safeguard user data.

Jmurrayathletics.com

Ethics Policy Regarding

Artificial Inteligence

prosthetic arm on blue background
Photo by ThisIsEngineering on Pexels.com

By creating an account, submitting information, or using JMurrayAthletics.com, you acknowledge and agree to the Terms of Service, Privacy Policy, and Sales Policy, and consent to the handling and usage of data as described in these policies.

1. Editorial & Journalistic Ethics

Accuracy and Fact-Checking

We strive for:

  • Verified information
  • Firsthand observation whenever possible
  • Clear sourcing and attribution
  • Honest, unbiased coverage

When we make mistakes, we correct them transparently under our Corrections Policy.

Positive and Respectful Representation

JMurrayAthletics aims to present athletes, coaches, and community members in a constructive, respectful light. We avoid unnecessary harm, sensationalism, or personal attacks.

On-Site Reporting

We prioritize being physically present at events, gyms, tournaments, and interviews.
When coverage is remote, we disclose sources clearly.

Outreach Before Publication

Reporters are expected to contact involved parties before publishing stories. When a response cannot be obtained, we document attempts clearly.

2. AI Ethics & Use of Automated Tools

Human Oversight

All AI-assisted content is reviewed and approved by a human editor before publication. AI tools do not replace editorial judgment, reporting, or decision-making.

AI Limitations & Prohibitions

We do not use AI to:

  • Fabricate people, events, or quotes
  • Create misleading images involving real individuals
  • Generate medical, legal, or financial claims without verification

AI in Content Creation

AI may be used for:

  • Draft assistance
  • Grammar refinement
  • Structuring and organizing research
  • Generating non-representational or conceptual images (clearly disclosed)

Non-AI, original photography and video from our staff remain our preferred visual assets.

3. Data Collection & User Information Management

Types of Data We Collect

When you interact with JMurrayAthletics, we may collect:

  • Account registration information (name, email, login credentials)
  • Purchase and transaction records
  • Communication history (comments, forms, messages)
  • Browsing behavior (analytics, cookies)
  • Uploaded files, forms, or submissions

We collect this data to provide services, maintain site functionality, improve user experience, and fulfill legal obligations.

User Consent

By:

  • Creating an account
  • Making a purchase
  • Submitting a form
  • Logging into JMurrayAthletics.com

You agree to our Terms of Service and Sales Policies, including how data is collected, stored, and used.

Data Storage & Protection

We maintain reasonable security measures to protect user information from unauthorized access, misuse, or disclosure.

However, no system is perfectly secure, and users acknowledge this risk when using JMurrayAthletics.com.

4. Use and Distribution of Collected Data

JMurrayAthletics reserves the right to use, process, store, and distribute collected data for purposes including, but not limited to:

Internal Use

  • Account and service management
  • Personalizing user experience
  • Improving website function and content

Business Operations

  • Transaction processing
  • Customer support
  • Fraud prevention
  • Analytics and performance optimization

External Use (When Applicable)

Data may be shared with:

  • Payment processors
  • Security partners
  • Service providers
  • Marketing tools
  • Legal authorities (when required)

JMurrayAthletics does not sell personal information to third parties for profit.

Optional Marketing Use

Users may receive:

  • Newsletters
  • Promotional updates
  • Event announcements
  • Store sales

Users can opt out at any time.

5. User Rights & Responsibilities

Users have the right to:

  • Request access to stored personal information
  • Update account information
  • Request deletion where legally permissible
  • Opt out of marketing communications

Users are responsible for:

  • Maintaining accurate account data
  • Keeping login credentials secure
  • Following site policies and applicable laws

6. Transparency & Accountability

To better understand how this Ethics and Data Management Policy connects with our broader standards, please also review our Publishing Principles, Ownership & Funding Transparency, and Corrections Policy pages.

This unified ethics policy works alongside other critical pages:

If you disagree with how your data is being handled, or if you believe a correction is needed in our reporting, we encourage you to contact us: Contact Us

7. Final Commitment

JMurrayAthletics is built on trust — trust from athletes, coaches, viewers, readers, and customers.
Our ethics, AI use guidelines, and data management standards reflect that commitment.

We promise to continue improving, evolving, and upholding the highest levels of professionalism and transparency.

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